Creative
Design

We help businesses find their look, their voice, and a place to bring it all together. From logos and brand messaging to websites, merch, menus, and printed materials, we create the pieces that make your business feel cohesive and true to you. Whether you’re starting from scratch or updating what you already have, we work with you to create design that looks good and works for your business.

01 LOGO & BRAND DESIGN

02 CREATIVE STRATEGY

04 MERCH & PRINT DESIGN

03 WEBSITE DESIGN & AUDIT

01 Logo & Brand Design

We create logos, color palettes, and font pairings that give your business a look that feels like you. Whether you’re starting fresh or updating what you already have, we design the pieces to work together across your website, social media, merch, and printed materials.

  • Custom Logo Design

  • Color Palette & Font Pairings

  • Marketing Materials

  • Branding Kit

02 Creative Strategy

Sometimes you need a fresh perspective or someone to talk through your ideas with. We help you explore ways to share your business, from social media advice and marketing ideas to planning a launch or finding a new way to connect with your audience. Whether you’re getting started or ready to try something different, we work with you to find a direction that fits your business and your goals.

  • Social Media Strategy

  • Marketing Ideas & Planning

  • Launch Support

  • Creative Brainstorming

03 Website Design & Audit

We design custom websites that look good, feel like your brand, and are easy to navigate. We work through the layout, content, and design details so visitors can understand what you do and take the next step, whether that’s booking a service, making an inquiry, or exploring your work.

If you already have a website, we bring an eye for detail and a talent for seeing how it could work even better. From refining layouts and clarifying content to catching overlooked details, we build on what’s working and help make the experience smoother for you and your visitors.

  • Custom Websites

  • Website Redesigns

  • Website Audits

  • Layout & Navigation Improvements

04 Merch & Print Design

We design the things people wear, hold, and see out in the world. From shirts and tote bags to drink menus, business cards, and event signage, we create materials that feel connected to your brand and make sense for how you’ll use them.

  • Apparel & Merch Design

  • Custom Menus

  • Business Cards & Flyers

  • Event Signage

  • Creative Strategy

    “I have been VERY impressed with Crystal and Kay's services! Their knowledge on branding, marketing and Social media platforms is invaluable and I have learned so much!

    They really helped me understand how to market my brand in creative unique ways I hadn't even thought about before! They showed me how to understand the analytics from the platforms I use to continue to adjust my content and draw more customers. They understand the consumer mind and you can tell they really enjoy using their creativity to help you build your business and draw customers.

    They are so kind and patient and really took the time to get to know me, my business, and my goals to customize a plan that felt so aligned with my needs and mission. I can't say enough positive things about Undertow Collective. I'm so looking forward to continuing to work with them!”

    —Caroline Christian
    Founder, Touch the Game

  • Logo, Branding & Merch Design

    “Undertow was fantastic to work with! Kay really listened closely, communicated clearly throughout, and created a beautiful new logo that truly represents me and my vision. Highly recommend! 5 stars! The best at communication and you really brought my vision to life. Thank you! I love it.”

    —Dana Mitchell
    Founder, SunChaser SUP

We’d love to hear about how we can help bring your vision to life